An ambitious regional retail bank in Jincheng province has appointed allen international to develop a highly differentiated competitive branch model that reflects the bank’s unique philosophy and customer promise. JC Bank, under the leadership of Chairman Qinlin Jia, believes that the core brand values of integrity, resilience and servitude need to be articulated within the customer branch experience and that these will resonate with his desired target customers. Continue reading
Mauritius Commercial Bank wanted to send a clear signal to the market that they are modern and strong entity offering a wide variety of retail and corporate banking services while maintaining the best customer relations with their clientele. They wanted to also inform their customers that MCB had changed to become more modern and active, evolving through new and modern customer-centric branch environments.
Capitec Bank, South Africa’s fastest growing retail bank, today revealed its new branch concept that was developed in partnership with international retail designer, Allen International, at Morning Glen Mall, Johannesburg. The launch also marks the bank’s opening of its 500th branch.
allen international continue their ongoing retail design programme with Virgin Money – the latest assignment being to wrap one of Northern Rock’s premium branches in Newcastle for the grand launch by Sir Richard Branson. The temporary signs resemble the new exterior treatments which are due for implementation later this year.
